These are just 3
of the 16 million Australians
who listen to commercial radio each week...
Roz listens to radio to help get through her busy mornings;
is a landscaper who listens to radio while he works, and
is a PR executive who listens to radio while she's on the move.
> > Listen to all these commercials
More than ever before radio is becoming a multi-platform medium
available to listeners in a variety of formats and on demand.
With its strong reach and cost efficiency, radio provides cut through
and message reinforcement. More on the campaign here.
Free Support Material
– Download now
Free support material can be downloaded from the
CRA website, including;
and more. Material will be updated as the campaign progresses.
Growth for July Radio
The commercial radio industry has recorded growth
in metropolitan advertising revenue of over six per cent for the
month of July, to a total of $53.85 million.
According to the 2010 Metropolitan Commercial
Radio Advertising Revenue, as sourced by Deloitte, advertising revenue
grew in all five metropolitan markets for the month of July by 6.28%,
with the strongest growth recorded in Perth. Read more here.
Radio Survey Dates
Survey 6 is out 14th September. View this year's
survey results here
or download the 2010 Radio Survey Dates Brochure here.
2010 Training Schedule
Radio training sessions are free for current subscribers
of Nielsen Radio Ratings Data. View the 2010 schedule here.
Quarter Century Club
Commercial Radio Australia welcomed Mal Rock (2MG
& RealFM) to the Quarter Century Club on the 25th August.
Commercial Radio Australia welcomes nominations
for membership of the Quarter Century Club. More
on how to do that here.