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Gosford radio survey released


Radio ratings for Gosford on NSW’s Central Coast will be released today as part of the commercial radio industry’s initiative to highlight the reach of regional radio.
 
Commercial stations 101.3 Sea FM, 2GO and Star 104.5 serve the region, which has a population of 276,000 people aged 10+.
 
The survey was conducted by Xtra Research among 1,200 participants and is the first undertaken in Gosford since 2012.
 
Joan Warner, chief executive officer of industry body Commercial Radio Australia, said Gosford is one of 19 surveys that have been completed across regional Australia since the start of the year.
 
“We’re pleased that we can now start to undertake more regular surveys across regional Australia, particularly in places like Gosford, because it’s an important market for radio,” she said.
 
“Thirty percent of Australians live outside the major cities, so it’s important we have a good understanding of the audiences in these areas and how we can serve them better.” 

The survey results for Gosford will be available from 10am AEST on the Radio It’s A Love Thing website

Regional surveys have been released since 2014 for the following areas: Albany, Albury, Bundaberg, Cairns, Coffs Harbour, Colac, Darwin, Dubbo, Griffith, Hamilton, Hobart, Horsham, Kalgoorlie, Kempsey (Port Macquarie), Mackay, Maryborough, Mt Gambier, Orange, Sale, Shepparton, Sunshine Coast, Swan Hill, Toowoomba, Townsville, Wagga Wagga, Warrnambool, Warragul and Wollongong. 
 
Surveys results for Rockhampton/Gladstone, Hobart and Mildura will be among those to be released in the next two months.
 
Media contact: Judy Shaw - 0418 415 965  
 

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