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Media Release

News

Mackay’s most listened to station


The latest radio ratings survey for Queensland’s Mackay region will be released today.
 
The city’s four major commercial radio stations – Hit Mackay & The Whitsundays, Triple M Mackay & The Whitsundays, classic hits station 4MK and Star 101.9 – will find out how their audiences have changed since the last survey in May 2017.
 
This is Mackay’s third radio survey in three years following the commercial radio industry’s introduction of a new system that makes regional radio surveys more cost-effective.
 
Commercial radio stations in Mackay serve a population of more than 130,000 people aged 10+.
  
The survey was conducted by Xtra Insights from 30 April to 19 May with a sample size of 1,000 participants.
 
The survey results will be released at 10am AEST and published on the Radio Alive website. 
 
Mackay is the second regional survey to be released in 2018 following Geraldton, and results for Shepparton will follow next month.
 
Data from all the regional surveys is available to media agencies online through the Frequency Regional Radio ratings analyser tool.
 
Media contact: Judy Shaw - 0418 415 965 and Melissa Fleming – 0417 499 529 
 

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