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Media Release

News

Gosford radio ratings


  
Radio ratings for Gosford commercial radio stations 101.3 Sea FM, 107.7 2GO and Star 104.5 will be released today. 
 
The survey by Xtra Insights was conducted on the NSW Central Coast between 10-29 September 2018 with 1,200 participants.  The region has been surveyed each year since 2016. 
 
Joan Warner, chief executive officer of industry body Commercial Radio Australia, said Gosford is a strong regional market with a highly competitive radio landscape.
 
“The strength of the broadcasting in Gosford is reflected in our upcoming Australian Commercial Radio Awards (ACRAs), with 16 finalists from the region competing for a coveted ACRA at the awards on the 20 October.”
 
The Gosford regional survey results will be available from 11am AEST on the Radio Alive website.
 
Gosford is the 76th regional survey to be released since the industry body Commercial Radio Australia introduced a new system for regional radio ratings which allowed smaller radio markets to undertake more regular, reliable and cost-effective audience measurement. 
 
The Xtra Insights regional surveys do not produce a traditional share figure. The regional surveys differ from those released in metropolitan and major regional markets. While GfK surveys report on share, the regional survey is based on stations most listened to rather than share.
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The next regional radio survey to be released will be in Hobart.
 
Data from all the regional surveys is available to media agencies online through the Frequency Regional Radio ratings analyser tool.

Media contact: Melissa Fleming - 0417 499 529 or Judy Shaw - 0418 415 965.

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