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Bendigo commercial radio survey

Radio ratings for the central Victorian city of Bendigo will be released today and will show how listening trends have changed since the last audience survey two years ago.
The commercial radio stations serving the city are Triple M Bendigo (previously 3BO), Hit91.9 Bendigo (previously Star FM) and classic hits station Gold Central Victoria.
The survey was undertaken by Xtra Insights between 5 – 24 November 2018 and is the final Xtra Insights regional survey for 2018.
Joan Warner, chief executive officer of industry body Commercial Radio Australia said: “Commercial radio stations in Bendigo can use the Xtra Insights audience research to help understand how listening patterns are trending since the last survey.”
Bendigo is the 81st regional survey since 2014 and results will be available from 11.00 am here at www.radioalive.com.au

The Xtra Insights regional surveys do not produce a traditional share figure. The regional surveys differ from those released in metropolitan and major regional markets. The Xtra Insights regional survey is based on stations listened to most rather than share.

Media contact: Melissa Fleming 0417 499 529 & Judy Shaw 0418 415 965


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