Mother's Day digital radio promotion           Finalists announced for best radio ad of the year           Entries open for Radio Awards to be held in Melbourne           M&Ms Xmas campaign wins Sirens round 5           First radio ratings survey results for 2014 released today           Gold Standard software providers fully accredited           Final chance to enter best radio ad of the year in Siren Awards           $2 million of commercial radio support begins for First Break winner ILUKA           Interim fee not enough - record companies take radio back to Tribunal           Regional commercial radio stations put listeners first           Local regional radio stations switch off simulcasts and metros on notice           Australians continue love affair with radio in the car           Regional radio survey provider panel announced           Sydney indie band Castlecomer wins "First Break"           2014 Survey Dates           Marketforce and Internode team up again to win fourth round of 2014 Sirens           Radio industry looks to a smooth transition in 2014           Digital radio reception to improve in major cities           Radio industry announces Stage 1 Gold Standard software providers           Digital radio listening at an all time high           Re-elected CRA Board calls for less regulation           Ground-breaking new research demonstrates radio effectiveness          




  Digital Radio Plus Australian Commercial Radio Awards Siren Awards  
         
  First Break National Radio Conference    

 

  




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Commercial Radio Australia Limited 2014



 

Media Planning 

Access to resources and information on radio advertising and strategic media planning. To find out more about advertising on radio and for specific radio planning advice, please contact Marissa Bohm via email or on (02) 9281-6577.

For Station contact information, please click here.
 

1. Commercial Radio Advertising Briefing Form - Word Document  
For strategic radio planning advice for your business, please complete the attached and return by email
  
2. Radio Advertising - A Planning Guide - PDF  
Step by step guide to planning effective radio campaigns   
  
3. Radio's Advantage - Advertising Effectiveness Studies   
Studies proving the effectivness of Radio Advertising.   

4. Radio Surveys  - PDF
All the surveys from the 5 metro markets in 2011.

5. Radio's Advantage - Advertising Effectiveness Study - Regional Version - PDF  
Effectiveness study results tailored for a regional radio environment. Outlines results of radio and television effectiveness study. Radio and television in combination is more effective than television alone.   

6. Regional Radio Snapshot - PDF  
Snapshot of regional Australia, regional commercial radio audience, retail market and spending habits, and comparison of metro and regional Austalia.

 



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Commercial Radio Australia Limited | ACN 059 731 467 | ABN 52 059 731 467

Commercial Radio Australia Ltd, Level 5, 88 Foveaux Street, Surry Hills NSW 2010 Australia
Phone: (02) 9281 6577 Fax: (02) 9281 6599 Email: mail@commercialradio.com.au