Mother's Day digital radio promotion           Finalists announced for best radio ad of the year           Entries open for Radio Awards to be held in Melbourne           M&Ms Xmas campaign wins Sirens round 5           First radio ratings survey results for 2014 released today           Gold Standard software providers fully accredited           Final chance to enter best radio ad of the year in Siren Awards           $2 million of commercial radio support begins for First Break winner ILUKA           Interim fee not enough - record companies take radio back to Tribunal           Regional commercial radio stations put listeners first           Local regional radio stations switch off simulcasts and metros on notice           Australians continue love affair with radio in the car           Regional radio survey provider panel announced           Sydney indie band Castlecomer wins "First Break"           2014 Survey Dates           Marketforce and Internode team up again to win fourth round of 2014 Sirens           Radio industry looks to a smooth transition in 2014           Digital radio reception to improve in major cities           Radio industry announces Stage 1 Gold Standard software providers           Digital radio listening at an all time high           Re-elected CRA Board calls for less regulation           Ground-breaking new research demonstrates radio effectiveness          

  Digital Radio Plus Australian Commercial Radio Awards Siren Awards  
  First Break National Radio Conference    



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Commercial Radio Australia Limited 2014


Sales and Marketing Package of Training - Aust Film Television and Radio School


The Sales and Marketing package of training is offered in partnership with Australian Film Television and Radio School. There are three courses within the package.

Introduction to Radio Sales Skills.    This distance education course is aimed at commercial radio industry employees within their first 12 months in radio or those who are making the move from another radio function to sales. This course is a valuable introduction to the industry for new sales and marketing professionals and will equip participants with the basic skills and techniques needed to successfully sell radio to clients.

Strategic Radio Sales.   This  distance education course is aimed at commercial radio industry employees who have at least 1-2 years experience. This course develops upon the skills and techniques contained in Introduction to Radio Sales Skills. Strategic Radio Sales provides participants with an insight into radio's place with the consumer and within the media generally, to buyer behaviour and client management, to brand and product management and much more. 

Radio Sales Management.    Crucial for any radio sales professional with people management and budget responsibilities. This course will introduce participants to recruitment and selection techniques, performance reviews and development plans, managing budgets and leading sales teams. 

All courses are offered through distance education. While primarily paper based - the courses will have online resources and weekly telephone tutoring sessions. Throughout each course students have the opportunity to access audio and visual files bringing the training to life.

For information on AFTRS courses go to :







Commercial Radio Australia Limited | ACN 059 731 467 | ABN 52 059 731 467

Commercial Radio Australia Ltd, Level 5, 88 Foveaux Street, Surry Hills NSW 2010 Australia
Phone: (02) 9281 6577 Fax: (02) 9281 6599 Email: