The 'Day Parts' brand campaign commercial was launched in April 2008.
Click here to listen.
In the next ad of the series; 'Day Parts', Mark speaks with the Mike Hucker, an industry expert who explains how radio is a tailored medium where advertisers can promote their website at the most relevant time or day of the week.
Click on the links below to access support material for the 'Day Parts' commercial.
1. Script - Day Parts - PDF
Commercial launched April 2008
2. Station Liners - Day Parts - PDF
Additional material to supplement commercials, to be used to add to and freshen the campaign.
3. Fact Sheet - Day Parts - PDF
Fact sheet showcasing radio's ability to tailor online related messages to the consumer.
4. Brochure - 'Radio + Online - we just click!' - PDF
An overall guide to the radio + online concept including real life examples and statistics.
5. Media Release - Internet and radio - latest radio campaign highlights combined strengths - web link
Back to Brand Campaign Stage 6
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